Introducing Share to TikTok on Kapwing
Now, video creators can publish TikToks directly from the web! Make a video in the Kapwing Studio and use the TikTok button to share teh video directly to social media.
Julia Enthoven
10 Non-Secrets for Success I’ve Learned in 4 Years as a Founder
In honor of Kapwing's four year anniversary, I wanted to share some of my learnings from the journey in Startup Land. Here's 10 non-secrets to success for other entrepreneurs just starting out.
What I've Learned from the 16 Engineers who Turned Down Job Offers at Our Startup
In our three years of trying to recruit top engineering talent, we've made 36 job offers to engineering candidates, and 16 of them turned us down. Here's what I've learned about convincing engineers to join your startup.
Product Analytics at Startups
A solid product analytics stack is the foundation of data-driven culture. But, in the early days, how and when should founders invest in their startup's product analytics stack? This article explains how to set up a product analytics stack and enforce good data hygiene at a startup.
Why Online is the Future for Creative Software
As we've grown Kapwing to millions of creators, people - especially
professionals used to the Adobe suite - sometimes discount our product because
it's fully online. Given decades of reliance on heavyweight desktop editors,
creators seem skeptical about a browser-based tool they can use on any
How We Consistently Write Trending Content
Trend Content Marketing has helped us scale our business to millions of users and hundreds of thousands of MRR. This article shares how we have scaled our approach to trending content
How to Grow a SaaS Startup on YouTube: Learnings from Year 1
How does a startup get to their first 1000 YouTube subscribers and leverage YouTube to grow a SaaS business? In this article, I share our journey for other founders considering YouTube as an organic growth channel for their startup.
