AI REEL GENERATOR

Create and edit Instagram Reels with user-friendly editing features that speed up the process with AI.

Create a Reel

Create ready-to-post Instagram Reels with AI

Kapwing's AI Instagram Reel Generator equips teams with user-friendly AI tools to create and edit engaging videos from scratch or from existing videos. From native Instagram videos to Instagram Reels, teams are fully prepared to make stunning videos.

Create videos for Instagram Reels with a preset aspect ratio

With Kapwing, creators have the tools they need to create Reels that draw their target audience in and grow their community. Save time filming and sourcing video clips and generate Instagram Reels with our AI text-to-video generator. Just enter a text prompt to describe your topic, choose the duration, and select the 9:16 aspect ratio. As a result, you get captivating Instagram Reels out of professional video clips. Post the ready-to-go Reel as is, or customize it further.

Create a video

Create videos for Instagram Reels with a preset aspect ratio

Get multiple Reels from just one video

Turn your best content into high-performing Reels. No matter the orientation of your original video, our highlight finder will produce several 9:16 videos with engaging subtitles. Start with any video—like YouTube content or a webinar—and upload it into our Repurpose Studio. Then, enter the topics you want to cover and our tool will generate clips. Post them all or pick your favorite.

Create a video

Create Reels without recording your voice or showing your face

There’s no need to hop in front of the camera, fuss with ring lights, or attempt to record the perfect audio—you don't even need your own script. Kapwing’s text-to-speech feature makes it easy to produce high-quality faceless videos in minutes. Try the AI Script Generator for fresh ideas or enter your own script and select from one of our realistic AI voices to recite it for you naturally.

Create a video

Create Reels without recording your voice or showing your face

"I've been dabbling a bit more into video production too thanks to Kapwing. I made 10 short videos that were snappy, fun, and packed with tips. It's like I've turned into a one-person content factory over here. 🎥"

Koka Sexton via Linkedin

VP of Community Relations at The Startup Marketer

Stand out on Instagram Reels with unmatched editing features

Kapwing's Instagram Reel Maker gives teams a full, well-rounded video editing suite to create Instagram Reels with automatic subtitles, customizable brand templates, and a workspace for video clips.

Hook your audience with scroll-stopping subtitles

Subtitles are an absolute must for beating the algorithm for Instagram Reels and getting more eyes on your video content. Kapwing autogenerates subtitles so you never have to spend time typing them out for engaging content. Edit the subtitles as needed and choose from one of our existing styles. Or, create your own look with options for fonts, colors, shadows, and animation.

Create subtitles

Create and save your own branded templates for future Reels

With Kapwing, you can store your favorite subtitle styles, video intros, AI voices, and more as branded presets. Teams can save their own brand templates and add personal touch to each video. Or, use our professionally designed templates to save time while still ensuring brand consistency. This is great whether you want to save time as an individual creator or wrangle your content team to ensure brand consistency.

Create a template

Edit your AI videos as easily as editing a text doc

Win time back from dragging the playhead around to find the perfect spot to trim or split a video. With Kapwing, you can take the easy route. Upload a video, autogenerate an accurate transcript, and then edit that transcript to make the perfect Instagram Reel. Kapwing removes the corresponding footage for the text you delete. It’s pure editing magic.

Create a video

"As a social media agency owner, there's a variety of video needs that my clients have. From adding subtitles to resizing videos for various platforms, Kapwing makes it possible for us to create incredible content that consistently exceeds client expectations."

Vannesia Darby

CEO of Moxie Nashville

How to Make Instagram Reels with AI

Create a project
Start a new project and click on the lightbulb icon at the top toolbar of Kapwing's editor.
Create Reels with AI
Open the Create Video tab to make an Instagram Reel. Set the size as 9:16 and select the subtitle style you'd like. If you have an existing video you want to repurpose into an Instagram Reel, try Repurpose Studio.
Edit and upload to Instagram
Continue editing your Reels in the editor. When you're finished editing, click Export project and export your Instagram Reel as an MP4 file you can download.

Frequently Asked Questions

What is the best AI Reel Generator for creating reels?

Recommended by over 4,900+ Google Reviews with 4.8 stars, Kapwing is the #1 Instagram Reels Maker for creating video content with trending background music, realistic voice overs, and accurate subtitles. Teams typically use Kapwing to create a viral Instagram Reel or video content for other social media platforms.

Is Instagram Reels Maker free?

Kapwing's Instagram Reels Maker is a free tool for creating video content on Instagram Reels. Creators can use Kapwing to add images, background music, and smooth transitions—all for free.

How do you generate Reels using AI?

Easily create Instagram Reels with Kapwing's AI tools suite. Generate an entire Instagram Reel with video clips made from professional footage or generate a script for an AI voice to narrate over your video. Kapwing has the best AI tools for content teams to reach a broader audience across Instagram and social media platforms like YouTube, TikTok, and LinkedIn.

What's different about Kapwing?

Easy

Start creating immediately with thousands of templates and copyright free videos, images, music, and GIFs. Repurpose content from the internet by pasting a link.

Free

Kapwing is completely free to start. Just upload a video and start editing. Supercharge your editing workflow with our powerful online tools.

Accessible

Automatically subtitle and translate videos with our AI-powered Subtitler tool. Caption your videos in seconds, so that no viewers get left behind.

Online

Kapwing is cloud based, which means your videos are wherever you are. Use it on any device and access your content anywhere in the world.

No spam or ads

We don't serve ads: we're committed to building a quality, trustworthy website. And we will never spam you nor sell your information to anyone.

Powerful

Kapwing works hard to help make the content you want, when you want it. Get started on your project today.

Trusted by millions of creators all over the world

Rated 4.9 with 4953+ reviews

Rated 4.5 with 1310+ reviews

Rated 4.4 with 203+ reviews

Best online video service ever. And a miracle for deaf people.

[Subtitler] is able to autogenerate subtitles for video in almost any language. I'm deaf (or almost deaf, to be correct) and thanks to Kapwing I'm now able understand and react on videos from my friends :)

Michael Trader

Information Services Freelancer

This tool should be in every social media account managers' bookmark list.

I use this daily to help with video editing. Even if you're a pro video editor, there is no need to be spending hours trying to get the format correct. Kapwing does the hard work for you.

Dina Segovia

Virtual Freelance Worker

It just works!

Kapwing is incredibly intuitive. Many of our marketers were able to get on the platform and use it right away with little to no instruction. No need for downloads or installations - it just works.

Eunice Park

Studio Production Manager at Formlabs

With Kapwing, we're always ready to create.

Kapwing is an essential tool that we use in MOXIE Nashville every day. As a social media agency owner, there's a variety of video needs that my clients have. From adding subtitles to resizing videos for various platforms, Kapwing makes it possible for us to create incredible content that consistently exceeds client expectations. With Kapwing, we're always ready to create - from anywhere!

Vannesia Darby

CEO at MOXIE Nashville

Spend less time learning... and more time crafting stories.

Kapwing helps you spend less time learning complex video editing platforms and more time crafting stories that will connect with your audience and customers. We've used the platform to help create engaging social media clips from our clients' podcasts and we can't wait to see how the platform simplifies this process going forward. If you've learned graphic design with Canva, you can learn video editing with Kapwing.

Grant Taleck

Co-Founder at AuthentIQMarketing.com

It keeps getting better!

Kapwing is probably the most important tool for me and my team. It’s always there to meet our everyday needs in creating scroll-stopping and engaging videos for us and our clients. Kapwing is smart, fast, easy to use and full of features that are exactly what we need to make our workflow faster and more effective. We love it more each day and it keeps getting better.

Panos Papagapiou

Managing Partner at EPATHLON

By the far the most user friendly software to use.

As a housewife at home looking to start a YouTube channel for fun with absolutely zero editing experience, it was so easy for me to teach myself via their YouTube channel. It takes the tediousness out of editing and encourages creativity. As long as Kapwing is around, I will be using their software.

Kerry-lee Farla

Youtuber

Kapwing is my secret weapon!

This is one of the most powerful, yet inexpensive and easy-to-use video editing software I've found. I blow my team away with how fast and efficiently I can edit and turnaround video projects.

Gracie Peng

Director of Content

Kapwing is king.

When I use this software, I feel all sorts of creative juices flowing because of how jam-packed with features the software really is. A very well-made product that will keep you enticed for hours.

Martin James

Video Editor

Love this site.

As an English Foreign Language Teacher, this site helps me to quickly subtitle interesting videos that I can use in class. The students love the videos, and the subtitles really help them to learn new vocabulary as well as better understand and follow the video.

Heidi Rae

Education

Excellent subtitling features

[It] works perfectly for me. Have been using Kapwing for a year or so, and their automatic subtitle tool gets better and better every week, it's rare that I have to correct a word. Keep up the good work!

Natasha Ball

Consultant