Lower Third Templates
Add a splash to your introduction videos with this hand-curated collection of customizable lower third video templates
Lower thirds for your video
Context is key. Text combined with graphical elements at the bottom of a screen, known as lower thirds, help convey information many videos need for storytelling. Documentaries, interviews, YouTube videos, and new broadcasts all benefit from this small yet powerful text. In addition to adding context, lower thirds can reinforce branding.
Lower third templates customized with stunning typography, compelling visuals, and animations keep this element on brand without distracting viewers. With no video editing or design experience, you can make visually-appealing lower thirds in a few clicks. This collection of free lower third templates has everything you need to get started!
Frequently Asked Questions
What is a lower third template?
A lower third template helps you more deliberately test out various lower thirds you’ve considered overlaying on your video, whether that’s text, graphics, or a combination of the two, ultimately saving you time.
What are the measurements for a lower third?
Recommended lower third measurements can vary depending on what program you use to create them, but a general guideline is to weigh your desired dimensions with the amount of text and graphics you’d like to use. For instance, a 1920 by 1080 pixels fullscreen lower third with graphics will use much more memory space than a smaller lower third that’s positioned in a specific place. Smaller dimensions, such as 448 by 252 pixels or 640 by 360 pixels, can be very effective for well-placed lower thirds that focus on customized fonts and color combos.
What is the difference between a Chyron and a lower third?
Chyron is the name of a large broadcast graphics creation company that was once the market leader for applications used to create lower thirds. This led to “Chyron” being synonymous with the concept of lower thirds, similar to how “Kleenex” has become interchangeable with facial tissue.
How can lower third templates improve my videos?
Lower third templates add polish and professionalism to your videos by organizing key information in a visually appealing way. Rather than adding text directly to your video, these templates keep text minimal, well-positioned, and stylish. This approach helps viewers easily understand names, titles, or locations without overwhelming the main content, making them especially useful for vlogs, presentations, and corporate videos.
What types of lower third templates are available?
Lower third templates come in various styles, from clean and minimal to bold and animated. You’ll find options that suit everything from formal corporate videos to creative projects and vlogs. Some templates focus on simple text overlays, while others include subtle animations or color blocks that align with specific brand aesthetics. With templates available in multiple colors, fonts, and styles, you can choose a lower third that complements your content and brand.
Can I customize a lower third template?
Absolutely! Lower third templates are designed for easy customization. You can change text, colors, fonts, and sometimes even add logos or icons. Some templates also allow adjustments to animation speed and effects, giving you the flexibility to match the tone and style of your video. Customization options help ensure that your lower thirds enhance your brand identity and maintain a consistent look across all your videos.
Why should I use lower third templates?
Lower third templates are a time-saver that ensures your videos look polished and organized. Rather than manually designing each text overlay, you can apply a template that keeps your lower thirds professional and cohesive. This is especially helpful if you’re producing videos regularly and want to maintain a consistent, branded look. Lower thirds also improve clarity, helping viewers follow along without disrupting the main content.